Sneaker Xchange 2024: Butan Takes Over Constitution Hill

Sneaker Xchange 2024: Butan Takes Over Constitution Hill

Sneaker enthusiasts, streetwear lovers, and hip-hop heads gathered at Constitution Hill this year for one of the most electric editions of Sneaker Xchange yet! Hosted in collaboration with Butan, the event celebrated urban culture with a perfect mix of fashion, music, and unique pop-up stalls. Here's a look back at the unforgettable day.


Fashion on Full Display

The highlight of the day? An electrifying fashion show that showcased the latest collections from Butan and other local brands. Models owned the runway in bold streetwear pieces that celebrated African creativity and heritage. Butan’s designs, steeped in cultural storytelling, stood out with their intricate prints, vibrant colors, and contemporary silhouettes.

Each outfit was a statement, a blend of traditional inspiration and modern street culture, proving yet again why Butan is at the forefront of African streetwear.


Stalls Bringing the Heat

The Sneaker Xchange wasn’t just about the runway—it was also about discovering the freshest streetwear and exclusive drops from these incredible brands:

1. Grade Africa

Known for its high-quality, Afrocentric designs, Grade Africa’s stall was buzzing with energy. Their collection featured bold graphics and vibrant prints, embodying the spirit of the continent.

2. Valhalla

Focusing on clean lines and minimalist aesthetics, Valhalla’s offerings were a hit with attendees looking for understated yet stylish pieces.

3. Unofficial

Unofficial brought edgy streetwear with a twist. Their unique designs spoke to the rebels and innovators, making their stall a go-to spot for trendsetters.

4. RareTalk

RareTalk offered exclusive, conversation-starting pieces that embodied individuality and creativity. Their unique aesthetic drew in a crowd of collectors and fashion aficionados.

5. Energy Drink Play with Orange Gusheshe

Adding a refreshing twist, Play Energy Drink showcased their vibrant Orange Gusheshe flavor alongside limited-edition merchandise. Attendees stayed energized throughout the day with their signature drinks and Instagram-worthy displays.


Performances That Rocked the Stage

No Sneaker Xchange is complete without an epic lineup of live performances, and this year was no exception. 

MashBeats and Wordz brought the house down with their high-energy set, performing tracks that had the crowd rapping along word for word!!Closing the show in style was the new hip-hop supergroup, The Qwellers, who delivered a dynamic set that left everyone wanting more. Their synergy and fresh sound cemented their place as a group to watch in the local hip-hop scene.


A Celebration of Culture and Community

This year’s Sneaker Xchange at Constitution Hill wasn’t just an event; it was a celebration of urban culture. From the fashion-forward collections and creative stalls to the unforgettable live performances, the day embodied the energy and creativity that define South African street culture.

Whether you came to cop the latest kicks, discover exclusive streetwear, or vibe to the best in local hip-hop, the Sneaker Xchange delivered an experience that was second to none.


Stay Tuned for More

Couldn’t make it this year? Don’t worry—Sneaker Xchange is just getting started.
Follow Butan for updates on upcoming events, new collections, and collaborations and activations that continue to elevate the culture.

#SneakerXchange2024 #ButanThreads #StreetwearCulture #HipHopVibes